Donating online is reputed to be increasing in popularity, but do statistics support
this? CharityInsight, in partnership with Blackbaud, tracks the value of the average online gift.
There was a monster jump in online giving last month. Some of this was undoubtedly due to the East Africa famine, but there were also notable donations to higher education establishments whose fundraising tends to coincide with their end of year.
For more details, visit www.charityinsight.com or www.blackbaud.co.uk
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